Ten Blog Graphics You Need To Have

It can be a bit of a challenge for a new blogger to find, make or create those initial graphics needed to build a professional looking blog.  Because when you first start you may or may not realize what graphics are important and why.  But there are at minimum ten blog graphics you need to have, and it doesn’t matter what kind of blog you have.  These ten graphics are universal;  so whether you hire someone or create you own eye catching graphics, consider these ten essential to attracting your audience. Why are blog graphics so important? Well, statistics show that readers who see visual content can retain almost 65% of the visual content they view up to 3 days after the fact.  Your blog graphics help your audience remember your site and retain their interest.  So consider these 10 blog graphics to be integral to the web design of your blog.

1. Blog Logo

2. Blog Favicon

3. Blog Header

4. Blog Watermark

5. Article Featured Image

6. About Page Image

7. Contact Page Image

8. Sidebar Email Image

9. Sidebar Widget Images

10. Homepage Images

Want to know why each is critical, then check out why below.

 

1.    Blog Logo

One of the first graphics to create is your blog logo.   Creating a logo that represents your blog and brand identity is essential.   Whether you buy your logo, build your logo with online editors, downloadable software or even in a simple program like Powerpoint,  your logo represents your blog and brand identity.  So take the time to think about what you think your logo should look like.

Consider colors, font and any possible image or icon that might go with your logo.   Color is important since any color in your logo should also be incorporated into your blog color(s) choices.

If you are willing, I encourage you to create your own logo rather than hiring someone to do it for you.

You might ask why;  well, if you plan on being a blogger you’re going to need blog graphics (images, icons, etc) for your articles, about page, sidebar widgets and you might as well start learning how to easily make them for low cost or no cost.   So learning to how to make a logo will just get you started learning how to make all your blog graphics.

Plus, making your blog logo isn’t really that difficult with all the available online resources, free online editors or powerful downloadable editors.  Many of my articles cover how to use editors like Canva, Picmonkey, GIMP and Inkscape.  There’s a lot of choices beyond those so you will surely find one that fits your needs.

2.    Blog Favicon

A lot of blogger don’t think about the blog favicon but the effort to make one is minimal and it’s a nice to have feature on your blog.  What is the favicon.  Its that tiny version of your logo (again representing your brand) that shows up on the browser tab  when your site is visited.

Depending on your site the favicon is 16px, 32px or as large as 64px square.

Once you have your blog logo created making your favicon is easiest by either using an icon in your blog logo and reducing it to the appropriate size.  Another simple way is to create a favicon of your blog name initials.  In my case my favicon became “DB” for Designed Bliss.

Consider making your favicon in a very large 512 x 512  or 1024 x 1024 image.   Save that image and then make a second in the correct size.

You’ll find that depending on the social media channels you subscribe to (ie Facebook, Pinterest, Instagram, Tumbler and others)  that large image can be quickly resized to the correct dimensions and used for each social media channel’s profile image or in the case of Facebook the square profile photo that sits to the right of the fanpage cover photo.

3.    Blog Header

The blog header is different than the blog logo.   While the logo sits within the blog header area, they can in fact both take graphic images, so you may decide to make a background graphic that is used in the blog header.  While that isn’t required, your blog header is one of the first things a visitor to your blog sees.

So making a blog header and logo that integrate well together is pretty important.   You  should also consider how any menus or advertisement areas will fit into the style of the blog header that you might use.  Too much in the blog header will become a distraction and too little will looking boring.

4.    Blog Watermark

This tiny item is essential to your brand and visual content creation.   If you go to the effort to create eye catching visual content for you blog graphics, posts, homepage and social media etc then  you ought to have a watermark that is recognizable.

Eye-catching visual content with a watermark on it will help readers, visitors and subscribers recognize your content no matter where they find it.

The blog watermark is usually a small semi-transparent version of your logo or favicon and is placed in a corner of your visual content (blog graphic) that you typically put on a blog article or post.  Your blog watermark also should be similarly placed on any video’s or social media posts you create.   It helps potential subscriber’s and client’s recognize the content as your’s and utimately entice them into finding out more about your blog.

5.    Article Featured Image (Social Media)

This is a biggie.   Every blog post or article should have a featured image; at least in my humble opinion.   When you create your featured image consider that you’re actually creating social media images. Let’s face it, statistics show that in 2018 56% of marketers use visual content in 100% of the time. The reason being that if you want that article shared out thru social media, it will only happen thru visual content. 

Even Pinterest, solely a visual search engine  uses graphics and images.  Your article’s featured image can be used for social media posts, taking into consideration the dimensions of the image and the social media channel you’re posting to.

Should you want to post to multiple channels (a highly recommended thing to do), you’ll be making that image in multiple sizes according to the requirements for the social media channel you’re posting to.  It takes minimal effort to do that and worth the weight in traffic and opportunities to engage with your audience.

Plus, there are all kinds of scheduling software and methods for scheduling your blog images to social image so it becomes manageable.

 featured image for social media

6.    About Page Image

 create an amazing about page

Good visual content on your about page can build trust with your subscriber base.  They’re looking to see what you’re all “about” and making an about page with no visual content what so ever is not a good way to build trust.   While you may or may not be comfortable putting a selfie up on your page, or even a professional head photo shot you can put up great visual content or images that reflect your “About” page message to your subscribers.  It doesn’t have to be complex;  it just has to be welcoming.

7.    Contact Page Image

The same thing can be said about the “Contact” page image as with the “About” page.  A attractive image makes the Contact page more personal than just throwing up a form and calling it a day.

While you’re contact page might not get as much use as your other pages and posts, the fact that you put effort into making it looking professional just reinforces the validity and professionalism of your blog.  So make the effort and add in some great visual content here.

 making a contact page

8.    Sidebar Email Image

If you want subscribers, want to grow your blog then having an attractive image in your email widget on your sidebar is a nice touch. Yes, you can make a nice colorful sidebar widget without one and get away with it.  Many sites do;  in fact I have a mix of sidebar email widgets with using just color and some with more elaborate graphic backgrounds.

I do A/B testing to see widgets placed where attract more users.  The point is, making those images and graphics for email subscription isn’t much more effort than making the other blog graphics you need.  After you make them, test them. See which ones are most engaging to your visitors and subscribers.  You’ll get a better feel for what fits into your visual brand and identity.

You may find an email image in a sidebar widget works fantastic on a blog article page but isn’t needed on your About page.  On the other hand, you may use the exact same email image in a sidebar widget everywhere you need it because it simply works. It all depends on your visual brand.

9.    Sidebar Widget Images

Sidebar widget images have so many uses that it could be a separate article so I’ll be brief.  You need them. Period.  And they don’t need to be complex.  An effective sidebar widget might just be a thumbnail image with the name of a category for your organized posts. The image presents an easy way for your visitors to find similar information to what they are already engaging with on your site.

Sidebar widget images could also represent individual articles that are popular with your subscribers, or services you offer.  These images might also represent products you recommend or sell.  And this is just a small subset of what these blog graphics can do.   You may be given images to work with or have to create your own from scratch but sidebar widget images can help you monetize your site.

10.    Home Page Images

Most site’s home page is not like a typical blog article post page.  The home page can consist of banners, sliders, sections with service icons or widgets, embedded email widgets, images and buttons.  All of those blog graphics contribute to making the home page engaging and interesting to subscribers.

So take the time to create these blog graphics as part of you overall method of engaging your audience and growing your blog.

Making blog graphics for every visual content need is not hard;  you’ll use the same online editor(s) to do it and once you’ve created a couple of graphics the rest will seem like a piece of cake.

Want to know how to make cool graphics using free starting images, icons and illustrations like what I’ve shown here? Check out my upcoming “Content Creator Bootcamp” . Whether you’re creating graphics with unicorns or creating graphics for a blog, social media or project, you can make unique images from free resources by editing and combining them. With all the online resources, editors, downloadable software and a bit of know how, your stunning graphics with be unique, engaging and perfect for your needs.

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